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Bold tech & web commentary
TechFold is technology discussion, commentary, reviews, and opinions from well outside the valley. There's no koolaid to drink here, and TechFold is not in SL, or on Twitter.
Watch Google Buy FreshBooks
FreshBooks is a noteable Canadian accounting startup that is widely acknowledged to have elevated online accounting apps to a new plateau in terms of ease of use and effectiveness. They’ve got an API, a rational/cheap/flexible pricing schedule, lots of users (250k!), a blog, and a well-rounded feature set.
So, when Read/Write Web and Jay Eye Sea suggest that Google has the motivation, resources, and market opportunity to get into online accounting, I say they’re going to pull a Feedburner/YouTube and just buy the best-of-breed that’s out there already. In doing so, they’ll get a great product, and great team, and a revenue stream.
What’s stopping them?
accounting, acquisitions, feedburner, freshbooks googleIf you enjoyed this post, make sure you subscribe to my RSS feed!
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Hi Rod,
Thanks for commenting on my blog. I agree, Freshbooks is great!
Other than the primary functionality they offer, I called them out for unveiling the hidden business model in Saas: offering additonal services based on the use of aggregate data.
Come think of it, that’s what Google is all about, too!
Oh, no html in comments:-( This is the post I was referring to:
http://www.zoliblog.com/2007/04/16/freshbooks-launches-benchmarking-service-saas-will-never-be-the-same/