Subscribe to RSS Feed

TechFold is technology discussion, commentary, reviews, and opinions from well outside the valley. There's no koolaid to drink here, and TechFold is not in SL, or on Twitter.

Carol’s Web: See the net through the eyes of an aging boomer

Immersion Active is a marketing agency that targets the boomer demographic. Sometime recently they released an excellent “Interactive Aging Simulator” - its a Jakon Neilsen-esque (sp?) dissection of a hypothetical website from the perspective of aging users and covers everything from designing with high-contrast colors, to information density on pages, to choosing good imagery.

If you’re a designer, its worth your 10 minutes to go through. Even if you’re not designing a boomer-targeted website, most of the lessons are applicable to any project.

Hell, I’m only 30, and I’ve had enough 6pt fonts already.

, ,

If you enjoyed this post, make sure you subscribe to my RSS feed!

Related Posts

Rolling Stone Social Network: Born to gather moss
TechWatching.com v1.5 is Live
An idea for Google or Meebo: IM + Translation = International Nirvana
ThemBid.com - “Make them bid” on your requests

3 Responses to “Carol’s Web: See the net through the eyes of an aging boomer”

  1. Going Like Sixty |

    Your last sentence spoke volumes. Good design, is good design (period.)

  2. Web Designers: Don’t Condescend to Boomers « Going Like Sixty |

    […] what the thirty year old blogger at techfold.com said. Even if you’re not designing a boomer-targeted website, most of the lessons are applicable […]

  3. GotChance - A Geek’s Blog » Blog Archive » Carol’s Web - A Digital Boomer Experience |

    […] was reading a post over at my friend Rod’s blog. I visited the link to Carol’s Web. It really has some impressive stuff. Great tips for […]

Leave a Reply

Close
E-mail It